Showing posts with label SEO. Show all posts
Showing posts with label SEO. Show all posts

Monday, November 29, 2010

Getting indexed and Prevent Crawling

Indexed?

When you type the name of your site into the Google search engine, nothing comes up. This is quite frustrating to you because it means that your site cannot be found by internet users. Your site is, essentially, missing. Getting indexed by Google means basically getting into their directory – introducing your site to Google by that one first hand shakes.



When you have a new website and you want it to be popular as soon as possible. So, your website needs to be found by people. How? Your website needs to be indexed by search engines, especially Google, is it really possible to get indexed by Google in 24-48 hours? Yes possible.

You may already know that adding your URL to Google is the easiest way to do it. Google recommends it too and then who challenges? Google gives you the option of submitting your URL to it, so that the next day you can get listed on its search for a particular term (keyword).

Each of the major search engines has a form you can fill out to add your URL in order for their search engine to spider your site.

What is a spider? It is the search engine process that grabs content from your site and (hopefully) is shown in their search engine. If you are lucky your site is spidered often looking for content updates. Spiders LOVE updated content.
So, have you got what’s important to get your site be indexed?
1. Content
2. Links
3. Social bookmarking sites, Forum, Web Directory
4. Sitemap, Ping
Many beginners know the first two – content and links – are important to get indexed and good ranking.
The latter two are always missed or not known. Social websites are very helpful to spread the word out. Sitemap helps search engine spiders to read your site. Pinging will send a message for. “Hey! My site is updated! Come visit my site!”.

“Google loves regularity” This doesn’t mean you have to post every day. Do it in equal intervals.

Say if you post 15 posts a week, do it once in 48 hours. Too slow a pace wouldn’t do any good either. Keep your blog updated at least once in 3 days. If you try it, initially you won’t see any results. Keep doing it for a month or two, the results will come.

How do you know when you get indexed?

Use Google Alerts for your own blog and when Google indexes you, you get notified with an email. Remember to choose, ‘as-it-happens‘, when you make the alert.


Preventing crawling:

To avoid undesirable content in search indexes, webmasters can instruct spiders not to crawl files or directories through the robots.txt file in the root directory of domain. A page can be explicitly excluded from a search engine's database by using a metatag specific to robots. When a search engine visits a site, the robots.txt located to the root directory is the first file crawled. The robots.txt file is then parsed and will instruct the robot as to which pages are not to be crawled. As a search engine crawler may keep a cached copy of this file, it may on occasion crawl pages a webmaster doesn't wish crawled. Pages typically prevented from being crawled include login specific pages such as shopping carts and user-specific content and search results from internal searches.
In March 2007, Google warned to webmasters that they should prevent indexing of internal search results because those pages are considered search as spam.

Search Engine Optimization Company -Delhi

Web promotion plans are the best way to promote your website according to timely manner and according to the client’s requirements. All SEO companies or firms have different web promotion plans as per their policies. When you are ready to choose any SEO firm in order to promote your business services, you have to compare four to five web promotion companies’ plans so that you can select best plans for your business. Web promotion plans divide all promotion methods to different categories as per proper time duration and according to your budget. So that clients will able to hire any one of them as per needs and will implement on their websites or would get excellent results for all websites.




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Web promotion plans helps to stage your objectives and stair you moldiness do to modify your promotional expedition.

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Hopefully, you already feature who your target marketplace is already figured out! The next locomotive is identifying where you can hear your target marketplace so you can boost to them by using web promotion plans. For instance, you can upgrade to your itemize, as excavation as hear and convey with further prospects finished forums, your diary, Chirp, social book marking , membership sites, business in ezines or magazines your train mart reads, wireless symptom, and so on.

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TOP Search Engine Optimization Tips

1. Set the best keywords
One of the most important point to optimize your search engine always set best keywords for your content. The keywords you set for your sites must be very closely related to the topics as well as unique content (different from other contents).

2. Translating your website into other languages
If you are promoting your website in only English, web-surfers you are missing out on a potential 64.00% extra traffic. This is because 64.00% of people surf and search on internet in a language other than English. Alone Google spiders understands 35 different languages, and have plans to add more language.

3. Discover Your Competitors
Search engines always analyze incoming links to your website as part of ranking criteria. So this is most important to know how many incoming links your competitors have these incoming links will give you a fantastic edge. Of course, you still have to discover your competitors.

My tool of choice is SEO Elite, which digs through the major search engines by keyword to not only tell you who your competitors are, but also provides you with an in-depth analysis of each competitor.
The analysis includes these extremely important linking criteria (super SEO tips), such as:
• Competitor rank in the Search Engines
• Number of incoming links
• What keywords are in the title of linking page
• % of links containing keywords in the link text
• The PageRank of linking pages
• The Alexa traffic ranking information



4. Optimize Your Title META tags
The Title and META tags should be different on every page of your website if you wish for most search engines to store and list them in the search results.
META tag is the text that will be displayed under your title on the results page. META tags are hidden code read only by search engine WebCrawler’s (also called spiders). They live within the HEAD section of a web page. There are actually 3 very important META tags you need to worry about: Title, description and keywords. Meta tags summarize what the site is about, and despite some SEO controversy, they still play an instrumental role in meta-based search engines. The META tags you need to be the most concerned about are:
• Title
• Description
• keywords

5. Create internal linking structure
It is very important to create internal linking within your site. This enables the end-users to navigate your site that is well thought out by you. Not only that people can find all of your content and products, but also so search engines can.

6. Use headings, title and ALT attributes
Headings play an important role in organizing information, so be sure to include at least H1-H3 when assembling your page. Specifying Title Attribute is a direct way of telling the search engines about the relevance of the link. It's also a W3C standard for making your page accessible to disabled people. In other words, blind folks can navigate through your website using a special browser that reads Title and ALT attributes.

The syntax is:
The UniversityThe Town

The ALT Attribute is used similarly as Title Attribute, but is specifically for describing an image to the search engine.

7. Set keywords for images and media
Whenever possible, you should save your images, media, and web pages with the keywords in the file names. Many SEO's have experienced improvement in ranking by renaming images and media.

8. Include a robots.txt file
The easiest SEO tip to search engine optimization is include a robots.txt file at the root of your website. Open up a text editor, such as Notepad and type "User-agent: *". Then save the file as robots.txt and upload it to your root directory on your domain. This one command will tell any spider that hits your website to "please feel free to crawl every page of my website".

9. Install a sitemap.xml for Google
You may feel like it is impossible to get listed high in Google's search engine result page, believe it or not that isn't Google's intention. They simply want to insure that their viewers get the most relevant results possible. In fact, they've even created a program just for webmasters to help insure that your pages get cached in their index as quickly as possible. They call the program Google Sitemaps. In this tool, you'll also find a great new linking tool to help discover who is linking to your website.

10. ROR Sitemaps
If your website is selling products, ROR sitemaps are ideal as you can offer up a lot more information about your products. A ROR file enables you to document your product names, descriptions, prices, images, availability and any other relevant information.